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Customer focus - putting you first

We place your needs at the heart of everything we do.

To help achieve your financial goals, we offer financial advice and  a wide range of financial planning solutions including pensions, investments, ISAs and protection, such as life and critical illness insurance.

Our products are only available through financial advisers as we believe in the value of financial advice. One of the main reasons for this is that investing involves risk and financial advisers are well-placed to help you invest in a way that matches your own personal risk appetite. Find out more about why Advice Matters.

We want all our customers to have a positive experience when dealing with us, and we’re continually working to understand customers’ needs and improve their experience with us.  

Our commitment to our customers is reflected in the awards we’re proud to have received, including more Financial Adviser magazine Five-Star Service Awards than any other investment provider.